The SH Architecture branding with the play on words: SH, with the words "cheriSH"


SH Architecture

With SH Architecture, the firm was already well established, but ready for a fresh take on branding and image. We focused on how architecture touches us in so many ways – the emotional aspects vs. “just showing buildings.” We chose an earthy color palette to reflect their commitment to sustainable architecture and a design strategy that reinforced simplicity and clarity. Playing off the company’s name, we created a campaign that utilizes single “SH” words and imagery of people experiencing life or interacting with the types of spaces they build. We also created the website, eblast designs, a variable project quoting document, print collateral, and printed and digital holiday cards.

A page from the SH Architecture brochure, showing a young girl in a library saying Shhh...
Pages from the SH Architecture book
Additional pages from the book
The cover and interior design of the SH Architecture portfolio book
The spread out SH Architecture brochure
SH Architecture note cards
SH Architecture holiday cards
A computer with the SH Architecture website