The Wynn and Encore Las Vegas buildings

Case Studies

Wynn Las Vegas


Branding & Advertising / Logos / Print Collateral / Digital Marketing / Signage / Packaging / Photoshoot Supervision & Art Direction

Wynn Las Vegas and Encore, situated along a prime location on the Las Vegas Strip, are two of the most luxurious resort-casinos in the world. They hold more Forbes Travel Guide Five Star awards than any other independent hotel company in the world and maintain the highest level of customer service.

A magazine ad for the Wynn Las Vegas, designed by Canyon Creative
Gaming guides for the Wynn Las Vegas designed by Canyon Creative
A phone with an "evite" from Wynn Las Vegas website, advertising designed by Canyon Creative
Digital advertising for the Wynn Las Vegas on a tablet, designed by Canyon Creative

Canyon Creative has worked with Wynn Las Vegas since 2004, a year and a half before they opened. Since everything they do is first class, we are held to those standards as well. We helped the marketing team establish the brand and set up everything they needed to open Wynn Las Vegas.

Wynn Las Vegas keno card holder shaped like the building
Wynn Las Vegas gift cards designed by Canyon Creative
A brochure for the Wynn Collection

Over the years, we’ve logged in over 1,000 projects for the resorts. This includes creative services for the restaurants, casinos, accommodations, wine bars, salons, spas, entertainment, nightlife, shopping, golf, special events, meetings, conventions, internal communications and human resources.

The entrance to the Tryst nightclub at the Wynn Las Vegas, logo designed by Canyon Creative
The interior and dance floor of the Tryst nightclub
A group of Tryst nightclub branding featuring menus, business cards, and marketing.
The outdoor portion of the Tryst nightclub with pool
The front of the San Giorgio shop at the Wynn Las Vegas
The front of the Decorazzi shop at the Wynn Las Vegas
A magazine for Avenue Q musical at the Wynn Las Vegas, designed by Canyon Creative
Billboards for Le Reve at the Wynn Las Vegas
A printed invitation set for the Wynn Las Vegas
A very artistic itinerary for the IMEX America and the Quest for Discovery
A Wynn Las Vegas gaming guide printed in Mandarin for Chinese tourism.

Canyon Creative developed logos, show programs, signage, print and digital marketing and advertising, menus, magazine ads, app and gaming marketing, high-end invitations, tournament promotions, loyalty program materials, press kits, gaming guides, wine lists, in-room promos, gift cards, patterns, tickets, facility guides, stationery, door hangers, calendars, sales sheets, newsletters, chocolate packaging and much more.

A rack card for the Wynn Las Vegas
An Wynn Las Vegas amenity card placed on a bed with a flower
Wynn Las Vegas "e-flyers" in a grid across a table
A group of tags with each decade year and a illustration of Las Vegas of the time
Wynn Las Vegas branded envelopes
Wynn Encore Las Vegas branded folders
Wynn Las Vegas wedding brochure
A variety of Wynn Las Vegas e-flyers diagonally in a grid